What you really need to hear starts at 31:25 where this gentleman, Jonathan Gruber, who was the architect of the law, explains the political reasons for which it was structured to put the burden on the states. The problem being that these states did not, and indeed could not, institute this boondoggle themselves, and therefore serve as shining examples of how this law is utterly unsustainable.
This is at the heart of the Halbig vs Burwell ruling made by the DC 3rd Circuit Court of Appeals recently. The court correctly read the bill's language, which dictates money to flow only to states with their necks already on the block, so to speak, with their own healthcare exchanges.
What do the administration, or this law's proponents do when faced with a big heaping plate of their own words?
Just stick their fingers in their ears and pretend that they did not say them.